Intertextuality as a basic category of a media text

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Doklady Bashkirskogo Universiteta. 2021. Volume 6. No. 6. pp. 378-383.

Authors

Kudryasheva F. S.*
Bashkir State University
32 Zaki Validi Street, 450076 Ufa, Republic of Bashkortostan, Russia

Abstract

Intertextuality as a basic category of a media text testifies to its openness to various opinions and interpretations. The main purpose of its presence in the media text is to establish communication with the addressee, transfer the author’s assessment and exercise a certain influence on the reader.

Keywords

  • intertextuality
  • media text
  • quotation
  • function
  • news text
  • compositional structure
  • stylistics of media text
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